ILO
Social Content
Overview
Feb – Apr 2025 · Updated March 2025
11
Posted
7
In Progress
7
Ready
8
Planned
Overall completion 33% live
Posted — live on Instagram
Editing — in production
Ready — waiting to publish
Concept — planned / to shoot
▸ Coming up next
01
Info About Sauna — Info carousel
Post on: 30th Monday (March)
Editing
02
Ice bath reaction series
Post on: 1st Wednesday (April)
Editing
03
Eyes closed series
Post on: 23rd Monday (March)
Ready
04
Discovery pack price change
Post on: 28th Saturday (March)
Ready
05
ilo update from founders
Shoot done · action: Jake record voice over
Editing
February
3 posts
Post: 27th
Posted ✓
Discovery pack
Ad Ad format
Post: 25th
Posted ✓
ILO Promo
Brand Reel
Post: 3rd March
Posted ✓
Razze
Community Reel
March
18 posts
Post: 11th
Posted ✓
Marathon Prep
Community Video
Post: 12th
Posted ✓
Carousel — Open Flow: Silent vs Social
Services Photo
Post: 17th
Posted ✓
Karisma Collab
Community Video
Post: 18th
Posted ✓
Story — Sauna Social Info
Services Story
Post: 23rd
Posted ✓
FOC Post
Community Video
Post: 24th
Posted ✓
Helene — Session Explainer
Services Story
Post: 25th
Posted ✓
Enric — Social & Silent Flow Explainer
Services Reel
Post: 27th
Posted ✓
Influencer Bike
Community Reel
Post: TBD
Editing
ILO Update from Founders
Brand Reel
→ Jake to record voice over
Post: 1st Apr
Editing
Ice Bath Reaction Series
Community / Brand Reel
Post: 30th
Editing
Info About Sauna
Educational Info Carousel
Post: TBD
Editing
Ice Bath Myths
Educational Reel
Post: TBD
Editing
Sauna Hat
Brand Photos
Post: TBD
Editing
Photos + Video + Testimonials — Bike Boys
Community Post
Post: TBD
Ready
Testimonials — Random
Community Story
Post: TBD
Ready
Testimonials — Bike Boys
Community Story
Post: TBD
Ready
Jake — Athletic Recovery Session Explainer
Services Story
Post: TBD
Ready
Photos of Space
Services Photo Carousel
Post: 23rd
Ready
Eyes Closed Series
Brand Reel
Post: 28th
Ready
Discovery Pack — Price Change
Ad
April
8 planned
Shoot: 2nd
To Shoot
Influencer Follow Session
Community Video
→ Arrange time with influencer
Shoot: 2nd
To Shoot
Session Explainer — All Remaining Guides
Services Reel
→ Organise date to shoot with all guides
Shoot: 6th
To Shoot
Brand Reel
Brand Video
Shoot: 12th
To Shoot
Sauna Rave — Promo
Community Video
→ Check event details and available assets
Shoot: 14th
Ongoing
Founders Documentary
Brand Video
Shoot: 16th
To Shoot
Ritual
Brand Reel
22nd
Planned
Community Post
Community
24th
Planned
Services Post
Services